
Iam Paul Norman Reichelt. Together with my team I create striking commercials, video clips, event films and b-roll footage for big brands, international companies, famous advertising agencies and government agencies. Upon request, we distribute ready-to-publish content to the media. In this way, we publicize specific topics in an editorial environment and maximize their reach. We also produce sophisticated reports, documentaries and feature films for classic television channels and are service provider in live broadcasting. In addition, we support other companies with their production and post-production work. And we run several YouTube channels, providing interesting special-interest content for tens of thousands of viewers every month.
As an agency with a passion for automotive topics, we are TiSAX® certified.. We meet security levels A, B, C, D and E and are therefore certified for "Information with High Protection Needs" and "Protection of Prototypes during Film and Photo Shootings".
There are many people involved in moving image production. Filmmakers capture footage. Commercial filmmakers sell a product or service. Storytellers narrate. TV-editors clarify things. And creative agencies give you a feeling of security and let you know that your project is in capable and creative hands. But the thing is, having one of these components is not enough. You need them all. You need us. We are great filmmakers and give you fantastic images. As experienced creators of brand films, we are able to send a clear message. As storytellers, we know how to create a compelling narrative. And as trained television producers, we make this narrative understandable. When it comes to distributing broadcast-ready programming, we know from experience what TV-stations want and what’s important to them. And if it makes you feel better, we can talk to you in an agency lingo. However, we would like to confess here that endless talking is not in our wheelhouse. We prefer creating really good films, instead of 'coded content'. By the way, a lot of our film productions are finalized on location, or even on airplanes and trains. Because, let’s face it, the audience of brand communication doesn't like yesterday’s news either. So, what do you think? Would you like to do something together?
He is the eponym, the creative mind and a videographer with editorial expertise. Whether it’s current reporting from the US presidential elections, producing hot image videos at the Shanghai Auto Show, or press footage of a new car model, compelling online videos, commercials or even entire shows – Paul Norman Reichelt loves it all. With his company, PNR™, he has been in business since 2007. Before that, he trained as a “media creator for images and sound” at Germany’s public broadcasting company, ARD. He studied camera operation and editing at the television academy of central Germany, followed by a traineeship at the ProSiebenSat.1 television group in cooperation with the German Journalism School. For ten years, he held jobs as a video editor for the “'ran Sat.1 Sport' program, a production director at Germany’s largest news station, as well as an editor, reporter and TV-planner in the ProSiebenSat.1 newsroom. He took an unusual path, that all of his clients now benefit from.
* Christian Beilfuss, Head of Talk and TV Magazines, WELT